Getting to Know Your Alumni: Finding the Data That Matters

Gain the tools you need to nurture productive relationships with alumni and gain their invaluable support.

The most enduring relationship any school has is with its alumni—they are living examples of a school’s mission in action. Your alumni can provide invaluable support in word-of-mouth marketing, student recruitment, retention (re-recruitment), mentorship, and fundraising. They reinforce the ways in which your faculty provides a top-notch education. The purposeful cultivation and stewardship of alumni relationships will help sustain the long-term viability of your school.

Finding and collecting accurate data about your alumni, however, is challenging. Join our webinar to hear from ISM Consultant Michael Christopher, with guest Katie Gibson from Wavelength, to learn how to collect the right kind and appropriate amount of information using innovative technologies and approaches. Afterward, you’ll be equipped to engage your alumni using better data.